This year’s campaign week takes place from 9-15 September 2024
NHS England – London’s #AskAboutAsthma campaign returns in September for its eighth year to raise awareness around childhood asthma and how to manage it.
#AskAboutAsthma highlights the simple changes to children and young people’s care that will make a big difference to how they experience their asthma. Led by NHS England – London’s Babies, Children and Young People programme, the aim is for every person involved in the care of a child or young person with asthma – from GPs and nurses to parents/carers, teachers and youth group leaders – to know about the four asks that can help every person to manage their condition and live full, active lives.
#AskAboutAsthma campaign aims
As part of the #AskAboutAsthma campaign, we want everyone involved in the care of children and young people with asthma to be even more prepared for week 38 – the week where nationally there is a rise in asthma attacks following the return to school after the summer holidays. By sharing learning, resources and key information, we can help even more children and young people to ask about asthma and get the right care in place.
Campaign theme
This year’s theme is focusing on helping children and young people with asthma to live their best lives. Asthma should not limit children and young people’s lives in any way and good asthma control means having no symptoms.
Children and young people with asthma should be supported to manage their condition in all areas of their lives – at home, school/college, and in the community.
Following the 4 asks can help children and young people to live their best lives.
1. Get an asthma action plan in place
A written asthma action plan drawn up between a clinician and patient means people are four times less likely to have to go to hospital for their asthma.
2. Understand how to use inhalers correctly
Less than three-quarters of children and young people have any form of instruction in how to use their inhaler. Poor inhaler technique means patients don’t get the full benefit of their asthma medication.
3. Schedule an asthma review – every year and after every attack
An asthma review by an appropriately trained clinician after every attack helps to work out what went wrong. An annual review ensures effective management of the condition.
4. Consider air quality and its impact on lung health
We want to ensure that every asthma conversation considers the impact of outdoor and indoor air pollution on children and young people’s asthma.
You can find out more about the impact of poor air quality on children and how we are working to improve our air quality in north central London on our Asthma and Air Quality page here.
More information about the national Ask About Asthma campaign is available on the national Ask About Asthma campaign page.
Help for parents
Parents and carers can find a wide range of information, guidance and support to help manage asthma and prevent asthma attacks in children and young people on the national Ask About Asthma campaign page for parents and in the London asthma toolkit for parents.
How professionals can support the campaign
Professionals working in asthma care across the north central London integrated care system can support the Ask About Asthma campaign and its aims by:
- Sharing and helping to raise awareness of the four key asthma asks
- Taking part in the webinars and conference and other events during the week
- Displaying the campaign poster (and easy read version where needed)
- Sharing the campaign resources (shared daily on the national campaign page) and hashtag – #AskAboutAsthma – on your own channels
- Following the ICS social channels and liking and sharing campaign posts (via X/twitter, Facebook and Instagram)
Blogs
- Children and Young People’s Asthma: What the Haringey public health team are doing locally – by the Children and Young People’s Public Health Team, Haringey
- Asthma management – Taking control of my own asthma management. By Olivia Fulton, expert by experience and patient advocate.
- Thunderstorm Asthma & Climate Change – The Lightning Bolt Moment by Dr Seb Gray, Paediatric Consultant at Salisbury NHS Foundation Trust
- Widening Our View – Shree Mukherjee
Podcasts
All 2024 campaign podcasts can be accessed via the national campaign page during campaign week.
Resources
Access Ask about Asthma resources on Transformation Partners in Health and Care website.
Further information
- Children and young people’s asthma fact sheet
- Asthma and Lung UK
- NHS England – London children and young people’s asthma programme
- London toolkit for children and young people with asthma
- London schools’ guide for the care of children and young people with asthma
- The International Primary Care Respiratory Group (IPCRG) image gallery
- Messaging on vaping for young people
- Advice on indoor allergies including mould